What is the Fruit & Veggies More Matters (FVMM) Campaign?
The National Fruit & Vegetable Program is a national partnership to increase consumption of fruits and vegetables by all Americans. Eating a diet rich in fruits and vegetables every day will promote good health and may help reduce the risk of stroke, high blood pressure, diabetes, and some cancers.
In March 2007 5 A Day program became the National Fruit and Vegetable Program and launched a new public health initiative, Fruits & Veggies—More Matters, in order to reflect the new dietary guidelines, which recommend more than 5 servings of fruits and vegetables for some Americans. The National Program is a public private partnership. It is confederation of government, not-for-profit groups and industry working collaboratively and synergistically to increase the consumption of fruits and vegetables for improved public health.
Fruits & Veggies—More Matters Web site
Benefits of fruits and veggies
Almost Everyone Needs to Eat More Fruits and Vegetables
A growing body of research shows that fruits and vegetables are critical to promoting good health. To get the amount that's recommended, most people need to increase the amount of fruits and vegetables they currently eat every day. How Many Fruits and Vegetables Do You Need?
Farmers’ Market
This summer, DHMH and DGS have partnered and have launched the The State Center Community Farmers’ Market which is open on Wednesdays from 10 am – 2 pm.
Links
Partner websites for fruit &veggie more matters:
http://www.fruitsandveggiesmatter.gov/partner_websites/index.html
http://www.fruitsandveggiesmatter.gov/
For information about Fruits and Veggies More Matters, contact: